Nate Legris sweeps chimneys across the Laurentians, with 24/7 emergency service. His one-page WordPress site was holding back his search visibility: it had to be rebuilt from scratch.
Ramonage Legris assesses, protects, sweeps and cleans chimneys in the Laurentians. Its website no longer did it justice.
Built on WordPress, it required constant maintenance and updates, and every adjustment to show up well in Google was complicated. Its look had aged badly, especially on phones, its layout was basic, and the contact form — the whole point of the site — was not always easy to reach. Above all, it fit on a single page: to have a real search strategy, it had to be rebuilt from scratch, and WordPress had become nothing but an obstacle.
Before writing a single line of code, we built the search engine optimization plan: what people who need a chimney sweep in the Laurentians search for, the site structure, the address of each page, its title and its description. The site was built on that plan.
The video from the old site, shot from the air, showed Nate Legris’s know-how: we kept it. The template was adapted to showcase it while meeting today’s home page standards, and the home page was completely redesigned.
The live site’s content was carried over, expanded and optimized following the search engine optimization plan. The single page became a complete site: one page per topic — services, service area, frequently asked questions, magazine — and one page for each town served. The contact form was rebuilt.
The old addresses left behind by WordPress now lead to the right page, and the new pages have been added to Google’s index.
The Ramonage Legris website is live: discover its chimney sweeping service in the Laurentians (in French).